Our Universe

With deep roots in Spanish women's fashion since 1994, Hoss Intropia has told stories through his garments, capturing that essence between vintage and contemporary, bohemian and sophisticated.

 The Tendam Group has entrusted Farlabo for the manufacture and marketing of the fragrance line. Discover how each scent tells its own story, inspired by the beauty and vitality of our homeland. 

Through our collection of fragrances we want to communicate our Mediterranean lifestyle to the world, offering a sensory experience through fragrances and aromas - enveloping you in an unforgettable eternal summer holiday any time of the year.

The Fashion Brand

Hoss Intropia is a Spanish women's fashion brand with a Mediterranean spirit and a bohemian, romantic and sophisticated style.

It was born in 1994 and after gaining strong brand awareness, the Tendam group acquired it to relaunch it in 2021, always maintaining the initial essence of the brand.

The free spirit of the Hoss Intropia brand, within its most authentic Mediterranean values, has helped it become a contemporary fashion brand and a point of reference for thousands of women all over the world.

It has a unique vision to provide affordable luxury with the utmost attention to detail, where personality and style come before trends. Completely distinctive clothing, footwear and accessories. The brand's philosophy is present in all design processes.

Fiore flowers
Fiore flowers

The Fashion Designer

Alejandra Valero is the designer at the helm of Hoss Intropia garments, creating collections within the unique vision to provide affordable luxury with the utmost attention to detail. Versatile collections, with garments for any type of occasion. In all of them, special attention is paid to the design, quality and handcrafted details of the garments, both for everyday wear and for special occasions.

An Olfactory Journey Through The Mediterranean by Hoss Intropia

Our collection is a tribute to the beauty of the Spanish Mediterranean coast, as well as to the richness of its culture and the lifestyle of the Spanish fashion label Hoss Intropia.

The coastline stretches from north to south for more than 1500 km, where there are beaches, villages, towns and cities to be discovered and enjoyed. The sun kissed landscapes will provide the perfect backdrop to create lifelong memories. Fall in love with our mediterranean paradise and travel to Cadaqués, Granada, Formentera, Marbella...

The names of the fragrances are a nod to the fashion house, as the names of the fragrances take a meaning from Hoss Intropia fashion collections. Hoss Intropia represents a multitude of women, and they are the inexhaustible source of inspiration. To pay tribute to all of them, all of its collections have Spanish women's names, each with their own personality and universe.

Iconic Prints

Fiore flowers

Gadea

This pattern is inspired by an engraving by artist Enrique Valero. It combines white flowers with a green background that shows nature at its best.

The bright white-contrasting flowers sprouting in unanimity are a symbol of femininity and elegance. Tuberose, gardenia and jasmine take centre stage in this floral print.

It offers the feeling of entering a forest in the Costa Brava, surrounding a secluded rocky cove, where the sun rays conjure up different shades of green in the pine trees, mingling with the leaves of reeds, tamarisk and ash.

Manuela

Manuela's maritime print reflects all the richness of life at the bottom of the Mediterranean. It is decorated with a variety of shells, seahorses, corals, seaweed and snail shells, with a special fin detail alluding to dolphins and whales.

The colour blue is the colour of the sea par excellence, the colour of summer, the sky, purity and tranquillity, the colour of the Mediterranean. A lively illustration, free and wild like Manuela's nature.

Fiore flowers
Fiore flowers

Casilda

This pattern conveys the oriental heritage of the Spanish Mediterranean coast in harmony with the Gadea and Manuela fragrances.

Through an arabesque latticework decorated with several rosettes inspired by the mosaics of the Alhambra, a rich variety of elements from the garden of a patio in Granada are revealed.

Different types of flowers that embody the femininity and elegance of the woman of Hoss Intropia; the woodlark, a bird native to the coast of Granada, difficult to spot with its fluttery and mysterious song; the palm tree, a symbol of peace and harmony originating from the Ancient Near East, widespread in the vegetation of the Mediterranean coast. A print with many floral and plant motifs that reflects spring in all its splendour.

Vega

The golden colour of Vega is sunlight, the brightness of the rays reflecting off the water and the warm tones of the evening sky over the horizon. It is also the colour of gold, luxury, wealth, elegance and divine nature.

It reflects the beautiful exotic vegetation of the Costa del Sol. Its main element is the bird of paradise flower, symbol of the magnificence and joy of what is to come. The name comes from its spectacular shape, reminiscent of a brightly coloured bird in flight, and the flower specifically resembles the beak and feathers of a bird's head.

The vegetation comes to life with its palm foliage that manifests the magnificence and luxury of Marbella life through its size and sleek height, as well as the accompanying sea plants.

 It is a pattern that could be seen decorating the walls of beach clubs and the most luxurious hotels.

Fiore flowers
Fiore flowers

Juliet

Juliet's bohemian print is inspired by a peaceful stroll along the beach: with the cool sensation of sun cream still lingering on the skin, feet feeling the warmth of the wooden walkway leading down to the shore. 

The sound of seagulls in the background mixed with the movement of the vegetation in the sea breeze. The sun's rays illuminating your face, just as your feet finally touch the sand, transporting you to paradise. 

Wild barron is the main element of this print, supported by other typical Mediterranean vegetation found in dunes and sandy landscapes, such as horse celery, sagebrush and aspergula. On this occasion we have included turtles, as in the spring and summer months they inhabit the Mediterranean Sea as adults. 

Our Values

At the heart of our philosophy lies: the celebration of femininity and delicacy through colours and patterns, a deep-rooted unmistakable Mediterranean DNA with the feeling of eternal summer, and the everlasting flame of the adventurous spirit. Each fragrance we create is more than a perfume; it is the expression of these aspirational values.

Femininity: Delicacy, prints, lifestyle, calligraphy, colours, simplicity.

Mediterranean DNA: True to our roots, eternal summer feeling. 

Adventurous spirit: Slow life, carpe diem

Fiore flowers
Fiore flowers

Manufacturing

Details matter, at Fiore we strive to go beyond providing excellent products, blooms and foliage plants. Our experienced staff listen to your needs, are mindful of your budget and can guide you in making all the decisions necessary when putting together a corporate event.

From providing large floor plants to bring warmth to a space, creating entire walls of blooms or providing table décor we have been the leading florist in Manhattan in creating memorable experiences.

Points of Sale

Our fragrances are in selected destinations around the world, from exclusive boutiques to select retail outlets. Explore our global network and find your nearest point of sale here:

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